BRIEF
Ernest & Young, one of the big 4 professional services firms worldwide execute “The JOURNEY”- the biggest High Tech conference in Israel for technology and innovation. The challenge was how to show the right combination between technology and humanity.
SOLUTION
Creating the creative concept and the strategy for this conference through creative thinking that emphasized the need for humanity and understanding that technology and humanity go side by side.
IMPACT
900% ROI of selling tickets to the conference thanks to smart digital marketing management and creative that even been choosed to appear in “Ads of the World”
Project Details
Client: Ernest and Young
Date: January 27, 2018