Logo Archives - Sagi & Co. https://www.sagiagency.com/tag/logo/ Strategy & Design Firm Wed, 31 Jul 2024 02:21:51 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://www.sagiagency.com/wp-content/uploads/2024/05/cropped-ICON-32x32.png Logo Archives - Sagi & Co. https://www.sagiagency.com/tag/logo/ 32 32 The most striking branding trends in 2023 https://www.sagiagency.com/the-most-striking-branding-trends-in-2023/ https://www.sagiagency.com/the-most-striking-branding-trends-in-2023/#comments Tue, 28 Nov 2023 09:02:59 +0000 https://pixelpiernyc.vamtam.com/?p=6582 The trends Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends. This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products...

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The trends

Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends.

This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products and services to the right customers. Along with a memorable first impression, branding is critical to your marketing and brand identity.

Your brand personality, voice, mission, and values should be set in stone. However, how you express these traits can vary with different designs, colors, fonts, and visuals. That’s where branding trends come in!

We’ve taken the time to pull the latest branding trends of 2023 to help you build a successful one-of-a-kind brand. We’ve also included some actionable branding tips to help you stay on top of industry standards.

Monochromatic colors

Monochromatic branding is often minimalist and refined. A monochromatic brand color palette contains various shades of the same color. You start with a base color and add different shades through font, images, icons, materials, etc.

Monochromatic colors create a cohesive look for your brand and generate a soothing sense of tranquility. The primary color you choose establishes the rest of your brand color palette. So, choose a color relevant to your industry that embodies your brand personality.

Atmospheric photography

Photos generate an emotional connection by depicting real people, the environment, and beautiful objects. In 2023, we’re seeing brands opt for a minimal logo paired with original photography to portray their personality and products.

Picture the grainy effect of a polaroid or the nostalgic look of 35mm film. They create an atmosphere that draws people in. Studio photography is being replaced with beautiful candid shots that can be taken from any camera.

This accessible form of photography inspires consumers who yearn for simple, creative branding they can relate to. This trend is ideal for nostalgic brand marketing. A perfect example is Kinn jewelry. Their minimal logo and photography are simple, accessible, and beautiful. Like their products!

This trend works well for brands that want to grow their presence on photo-driven social media and sell products rather than services. Photos help us visualize using the product or attaining a specific lifestyle. This is what makes photography so effective!

“Brush up on colors and their associated emotions to make sure you nail the mood and tone of your brand.”

Tweet

Simple maximalism

You don’t need to go down a design rabbit hole to create a brand that stands out. A bold font, a striking color palette, and mindful use of negative space are enough.

Choose one design element, like a font or color palette, and make it striking! Try balancing the simplicity of a serif font with a clashing color palette of electric blue, neon green, and yellow. Or, you could use a large, bold display font with a muted pink and blue palette.

In 2023, brands opt for simple elements that pack a punch to get their message across. This branding trend rose from the need for simplicity and structure without sacrificing creativity.

It’s a modern look and suits up-and-coming brands that offer a unique product or service. Or for businesses that want to stand out from a loud and crowded market.

The post The most striking branding trends in 2023 appeared first on Sagi & Co..

]]> https://www.sagiagency.com/the-most-striking-branding-trends-in-2023/feed/ 1 Exploring the power of AI https://www.sagiagency.com/exploring-the-power-of-ai-2/ Tue, 28 Nov 2023 09:02:30 +0000 https://pixelpiernyc.vamtam.com/?p=6579 The trends Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends. This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products...

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]]>

The trends

Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends.

This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products and services to the right customers. Along with a memorable first impression, branding is critical to your marketing and brand identity.

Your brand personality, voice, mission, and values should be set in stone. However, how you express these traits can vary with different designs, colors, fonts, and visuals. That’s where branding trends come in!

We’ve taken the time to pull the latest branding trends of 2023 to help you build a successful one-of-a-kind brand. We’ve also included some actionable branding tips to help you stay on top of industry standards.

Monochromatic colors

Monochromatic branding is often minimalist and refined. A monochromatic brand color palette contains various shades of the same color. You start with a base color and add different shades through font, images, icons, materials, etc.

Monochromatic colors create a cohesive look for your brand and generate a soothing sense of tranquility. The primary color you choose establishes the rest of your brand color palette. So, choose a color relevant to your industry that embodies your brand personality.

Atmospheric photography

Photos generate an emotional connection by depicting real people, the environment, and beautiful objects. In 2023, we’re seeing brands opt for a minimal logo paired with original photography to portray their personality and products.

Picture the grainy effect of a polaroid or the nostalgic look of 35mm film. They create an atmosphere that draws people in. Studio photography is being replaced with beautiful candid shots that can be taken from any camera.

This accessible form of photography inspires consumers who yearn for simple, creative branding they can relate to. This trend is ideal for nostalgic brand marketing. A perfect example is Kinn jewelry. Their minimal logo and photography are simple, accessible, and beautiful. Like their products!

This trend works well for brands that want to grow their presence on photo-driven social media and sell products rather than services. Photos help us visualize using the product or attaining a specific lifestyle. This is what makes photography so effective!

“Brush up on colors and their associated emotions to make sure you nail the mood and tone of your brand.”

Tweet

Simple maximalism

You don’t need to go down a design rabbit hole to create a brand that stands out. A bold font, a striking color palette, and mindful use of negative space are enough.

Choose one design element, like a font or color palette, and make it striking! Try balancing the simplicity of a serif font with a clashing color palette of electric blue, neon green, and yellow. Or, you could use a large, bold display font with a muted pink and blue palette.

In 2023, brands opt for simple elements that pack a punch to get their message across. This branding trend rose from the need for simplicity and structure without sacrificing creativity.

It’s a modern look and suits up-and-coming brands that offer a unique product or service. Or for businesses that want to stand out from a loud and crowded market.

The post Exploring the power of AI appeared first on Sagi & Co..

]]> 12 Factors to consider when designing a new logo https://www.sagiagency.com/12-factors-to-consider-when-designing-a-new-logo/ Tue, 28 Nov 2023 09:01:57 +0000 https://pixelpiernyc.vamtam.com/?p=6576 The trends Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends. This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products...

The post 12 Factors to consider when designing a new logo appeared first on Sagi & Co..

]]>

The trends

Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends.

This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products and services to the right customers. Along with a memorable first impression, branding is critical to your marketing and brand identity.

Your brand personality, voice, mission, and values should be set in stone. However, how you express these traits can vary with different designs, colors, fonts, and visuals. That’s where branding trends come in!

We’ve taken the time to pull the latest branding trends of 2023 to help you build a successful one-of-a-kind brand. We’ve also included some actionable branding tips to help you stay on top of industry standards.

Monochromatic colors

Monochromatic branding is often minimalist and refined. A monochromatic brand color palette contains various shades of the same color. You start with a base color and add different shades through font, images, icons, materials, etc.

Monochromatic colors create a cohesive look for your brand and generate a soothing sense of tranquility. The primary color you choose establishes the rest of your brand color palette. So, choose a color relevant to your industry that embodies your brand personality.

Atmospheric photography

Photos generate an emotional connection by depicting real people, the environment, and beautiful objects. In 2023, we’re seeing brands opt for a minimal logo paired with original photography to portray their personality and products.

Picture the grainy effect of a polaroid or the nostalgic look of 35mm film. They create an atmosphere that draws people in. Studio photography is being replaced with beautiful candid shots that can be taken from any camera.

This accessible form of photography inspires consumers who yearn for simple, creative branding they can relate to. This trend is ideal for nostalgic brand marketing. A perfect example is Kinn jewelry. Their minimal logo and photography are simple, accessible, and beautiful. Like their products!

This trend works well for brands that want to grow their presence on photo-driven social media and sell products rather than services. Photos help us visualize using the product or attaining a specific lifestyle. This is what makes photography so effective!

“Brush up on colors and their associated emotions to make sure you nail the mood and tone of your brand.”

Tweet

Simple maximalism

You don’t need to go down a design rabbit hole to create a brand that stands out. A bold font, a striking color palette, and mindful use of negative space are enough.

Choose one design element, like a font or color palette, and make it striking! Try balancing the simplicity of a serif font with a clashing color palette of electric blue, neon green, and yellow. Or, you could use a large, bold display font with a muted pink and blue palette.

In 2023, brands opt for simple elements that pack a punch to get their message across. This branding trend rose from the need for simplicity and structure without sacrificing creativity.

It’s a modern look and suits up-and-coming brands that offer a unique product or service. Or for businesses that want to stand out from a loud and crowded market.

The post 12 Factors to consider when designing a new logo appeared first on Sagi & Co..

]]> Managing up: Building meaningful work relationships with your team https://www.sagiagency.com/managing-up-building-meaningful-work-relationships-with-your-team/ Tue, 28 Nov 2023 08:56:17 +0000 https://pixelpiernyc.vamtam.com/?p=6570 The trends Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends. This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products...

The post Managing up: Building meaningful work relationships with your team appeared first on Sagi & Co..

]]>

The trends

Are you curious about where branding trends are headed in 2023? Branding trends constantly evolve alongside fashion, interior design, pop culture, and general consumer taste trends.

This year, we’re shifting towards authentic, no-nonsense branding and heavily emphasizing an emotional connection to people. Branding trends give you the upper hand in communicating your products and services to the right customers. Along with a memorable first impression, branding is critical to your marketing and brand identity.

Your brand personality, voice, mission, and values should be set in stone. However, how you express these traits can vary with different designs, colors, fonts, and visuals. That’s where branding trends come in!

We’ve taken the time to pull the latest branding trends of 2023 to help you build a successful one-of-a-kind brand. We’ve also included some actionable branding tips to help you stay on top of industry standards.

Monochromatic colors

Monochromatic branding is often minimalist and refined. A monochromatic brand color palette contains various shades of the same color. You start with a base color and add different shades through font, images, icons, materials, etc.

Monochromatic colors create a cohesive look for your brand and generate a soothing sense of tranquility. The primary color you choose establishes the rest of your brand color palette. So, choose a color relevant to your industry that embodies your brand personality.

Atmospheric photography

Photos generate an emotional connection by depicting real people, the environment, and beautiful objects. In 2023, we’re seeing brands opt for a minimal logo paired with original photography to portray their personality and products.

Picture the grainy effect of a polaroid or the nostalgic look of 35mm film. They create an atmosphere that draws people in. Studio photography is being replaced with beautiful candid shots that can be taken from any camera.

This accessible form of photography inspires consumers who yearn for simple, creative branding they can relate to. This trend is ideal for nostalgic brand marketing. A perfect example is Kinn jewelry. Their minimal logo and photography are simple, accessible, and beautiful. Like their products!

This trend works well for brands that want to grow their presence on photo-driven social media and sell products rather than services. Photos help us visualize using the product or attaining a specific lifestyle. This is what makes photography so effective!

“Brush up on colors and their associated emotions to make sure you nail the mood and tone of your brand.”

Tweet

Simple maximalism

You don’t need to go down a design rabbit hole to create a brand that stands out. A bold font, a striking color palette, and mindful use of negative space are enough.

Choose one design element, like a font or color palette, and make it striking! Try balancing the simplicity of a serif font with a clashing color palette of electric blue, neon green, and yellow. Or, you could use a large, bold display font with a muted pink and blue palette.

In 2023, brands opt for simple elements that pack a punch to get their message across. This branding trend rose from the need for simplicity and structure without sacrificing creativity.

It’s a modern look and suits up-and-coming brands that offer a unique product or service. Or for businesses that want to stand out from a loud and crowded market.

The post Managing up: Building meaningful work relationships with your team appeared first on Sagi & Co..

]]> Hulyo https://www.sagiagency.com/hulyo/ Tue, 17 Oct 2023 10:20:04 +0000 https://pixelpiernyc.vamtam.com/?p=10774 The Last minute app now has a lifetime full of style

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Challenge

Our client needed to refresh their famous app to better reflect their evolving business solutions and appeal to more demographics.

Hulyo, a leading last-minute travel booking app, faced several challenges with their existing platform. The user interface was outdated, the user experience was not intuitive, and the website lacked responsiveness on various devices. These issues led to a decline in user engagement and a higher bounce rate, impacting their overall conversion rates and customer satisfaction. 

Goal

We refined their brand message, and created a brand new look to truly showcase their identity.

The primary goal of the redesign was to enhance the user experience, release of new categories and increase engagement across all devices. We aimed to create a modern, intuitive, and responsive design that would streamline the booking process, making it faster and more enjoyable for users. Additionally, the redesign focused on improving the website’s performance, accessibility, and visual appeal to attract and retain more users.

Shaping comprehensive brand into a modern user experience

Shaping comprehensive brand into a modern user experience

Next project
Services
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Client
Hulyo
Website
hulyo.co.il

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]]> Prospera https://www.sagiagency.com/prospera/ Sat, 14 Oct 2023 11:00:00 +0000 https://pixelpiernyc.vamtam.com/?p=2014 Branding for a Wealth Management Group

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Branding Wealth Management group

Challenge

Our client needed to create a new brand for the 2 groups merger.

This is the essence of Prospera brand, where the legacy of each family shapes every decision we made, where integrity is our cornerstone and wisdom guides the path to wealth and legacy. 

Goal

Encapsulating the legacy and values of Family, integrity and wisdom into a unique brand.

We first refined their brand message for authenticity and impact. You’ll discover the heart and soul of the brand essence, woven with values that echo through generations. A journey where every pixel, every word, and every interaction is crafted with meticulous care to honor the heritage and inspire future legacies.

Result

The rebranded of the group created a stronger brand presence in the market and enable the company a strong footprint.

Welcome to the world of Prospera. 

Our Partners. Our Family. Our Values.

Our Partners. Our Family. Our Values.

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Next project

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