Branding case studies

Work that solved a business problem.

Sagi&Co. is an award-winning branding agency in Toronto for B2B and technology companies, founded in 2012 by brand strategist Yaron Sagi. The studio delivers brand strategy, brand identity, rebranding, websites and brand campaigns.

• Meta

  Brand implementation · Marketing materials · Events

  The business problem: a new global brand language had to show up consistently in every local programme, event and channel, at speed.

• Slimroom

  Brand identity · Logo design · Wellness franchise

  The business problem: founders with a franchise plan and no brand. The identity had to sell the concept to customers and future franchisees alike.

• Yoé

  Brand strategy · Naming · Luxury beauty

  The business problem: a new skincare product entering one of the most crowded luxury categories, with no name and no story yet.

• TYPE5

  Brand identity · Venture capital · Space tech

  The business problem: a new VC fund had to earn the trust of global investors and next-generation founders in a category that barely existed.

• Rivulis

  B2B brand campaign · Best Brand Campaign, The Drum Awards B2B

  The business problem: the world’s second-largest drip-irrigation maker was invisible to the farmers who use its product.

• Mobileye

  Brand strategy · GTM · Website · Pre-IPO

  The business problem: one autonomous-driving brand had to win the trust of drivers and the budget of fleet managers, ahead of a NASDAQ listing.

• Eccomelt

  Rebrand · Repositioning · Green-tech

  The business problem: an innovative aluminium company looked like a commodity supplier, and its brand was holding back conversations with major automotive clients.

• HOT

  UX/UI · Digital experience · Brand video

  The business problem: a leading TV provider needed its digital experience to win and keep subscribers as viewing moved to screens and streaming.

• Prospera

  Brand identity · Merger · Wealth management

  The business problem: two family wealth groups merged into one, and the new firm had to carry both legacies and earn client trust from day one.